Charlotte Used Meeting Planner Input to Create the Ideal Convention Center

Before the Charlotte Convention Center’s current expansion began, the Charlotte Regional Visitors Authority (CRVA) wanted to know what it could do to help create a more perfect event destination. Working with the real estate firm JLL, CRVA gathered insights from meeting planners from all over the country on what they needed to be successful. Their responses helped inform what the expansion of the Charlotte Convention Center, due to be completed in 2021, will look like.